In Year 2022, we are assigned to create Chinese New Year Yee Sang gift box and angpow design. Client has given us a full freedom in terms of creativity. Thus, we decided to create a bridge from last year’s design where it involves families from different generations and of different poses on the gift box. This is to elevate the design to a more premium packaging. A family celebration around the house yard design was created with a layered die cut on the cover. This method of designing will allow the packaging to convert to a décor hanging piece. 

In order to aligned the whole concept, angpow design was created with a die cut finishing featuring characters from different generations in a family too.